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Issue 6

Issue 6 E-magazine
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Spencer Green
Chairman, GDS International

Sales and the 'Talent Magnet'

A lot is written about being a ‘Talent Magnet’, either as a company, or as President. It’s all good practice – listen, mentor, reward, provide clear goals and career maps. Good practice for the employer, but what about the employee?
25 May 2011
Sales & Marketing
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Sales & Marketing

Hitting the target


Certain tactics in pharmaceutical marketing have tarnished the industry's reputation in recent times. Todd Evans of PwC looks at the new thinking that can help restore the public trust.

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Outsourcing Asset Management


Bob Moore of GE Healthcare examines the benefits of contracting out scientific asset services.

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Best Practice Sales Force Compensation: Diagnosis


Steffen Maennche, Principal Consultant with IMS Health, reveals the business benefits to be gained from diagnosing current incentive plans.

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Emerging importance of health economics and patient outcomes


Jacco Keja, Managing Director and Practice Leader at Quintiles Consulting, Visiting Professor Life Sciences Pricing, Erasmus University, looks at the emerging opportunities for pharma companies in Europe.

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Pharmaceutical networking for the future – understanding and harnessing the power of social media


Social media and the use of online technologies and practices has become an increasingly powerful communication tool that the pharmaceutical sector is just beginning to exploit.

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