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Chairman, GDS International
Sales and the 'Talent Magnet'
A lot is written about being a ‘Talent Magnet’, either as a company, or as President. It’s all good practice – listen, mentor, reward, provide clear goals and career maps. Good practice for the employer, but what about the employee?26 May 2011
White Papers
Focus Area: Sales & Marketing
The outsourcing advantage
Fraser Black of GE Healthcare talks to NGP about scientific asset services and the advantages of outsourcing asset management.
EUNOMA – the best of both worlds
Reliable, flexible, dedicated and close at hand – every product manager knows the benefits of a local, owner-managed agency.
Finding value: education and the sales representative
Ruth Slater of Axon Communications takes a look at the benefits of involving the sales force more closely in professional education activities.
Developing products for a global market
Mike Yasick, Head of Shire’s GI Business Unit, talked to NGP’s Marie Shields about the excitement and challenges of developing and optimising products for the global marketplace.
The power of perception
Peter Caley, MD at Branding Science invites NGP’s Rebecca Goozee over to his office to talk marketing, branding and the power of perception.
Source: www.ngpharma.eu.com© 2012 GDS Publishing Ltd. All rights reserved.