The right intuition for marketing the future intelligently

sellxpert GmbH & Co. KG is one of Germany’s expanding healthcare and pharmaceutical service providers. Founded four years ago as a start-up by Dr. Silke Arning, Volker Maile and Sybille Queißer, sellxpert has established itself in a branch that must constantly confront economic and political change in the health market. sellxpert meets this challenge with a comprehensive portfolio that goes far beyond the average.

Respond to changing market demands quickly and easily
In concrete terms, this means that pharma und healthcare companies turn to sellxpert to assure that they can always adjust their field sales force to accommodate changes in demand and openings. It is up to the customer to decide whether its direction for successful action with sellxpert is through the use of the services or the provision of temporary employees.

Regardless of which option is chosen, the requirements specification and timeline are precisely defined in advance. The carefully recruited and well-coached sellxpert employees then position the customer’s product with the target group with great competence in primary care, specialist areas and clinical sales or as Key Account Managers.

The healthcare service provider assures the customer a competitive advantage through:
    •  Fast and professional penetration of the market
    •  High assurance of success through extensive experience in employee selection, management and successful employee retention
    •  Transparent, calculable costs for the foreseen term
    •  Significant saving of resources, i.e. the release of resources for strategic
  marketing decisions.
 
Highly professional recruitment – guaranteed for every job specification
Highly developed know-how in building highly qualified sales and marketing teams, more than 10 years experience in all areas of the healthcare industry (service provision and original manufacturers) and standardised candidate selection procedures guarantee effective recruitment. Pharmaceutical consultants, medical representatives and specialists from diverse areas of expertise are made available without effort, at short notice and at a fair price. Placements are also made of employees in the second and third management levels and of professionals with specific scientific and/or sales competence.

Low fluctuation – an important success factor!
Therefore, sellxpert offers employees security through permanent employment contracts. The service provider satisfies their demand for attractive challenges through its transparent management style. sellxpert is convinced that only those who are open and honest with one another can work together successfully in the long term. The performance of every single employee is objectively acknowledged and adequately promoted.

Top Employer 2009
On 30.01.09, sellxpert was distinguished with the Top Job Award for its exceptional personnel work and declared one of the 100 best employers in the medium-sized company sector. In the Top Job nationwide comparison of companies from all branches, sellxpert excelled in the categories “Management and Vision”, “Motivation and Dynamic”, “Culture and Communication”, “Employee Development and Perspectives”, “Family Orientation and Demography” and “Internal Entrepreneurship”!

“This distinction is a great honour for us. It shows that our strategically oriented personnel management has been successful. Only companies with a very high reputation for personnel work participate in ‘Top Job’. To be distinguished in such a strong field as Top Employer motivates us and our employees more than ever”, relates the pleased General Manager, Sybille Queißer.

The strategy of integrating highly qualified employees in a position appropriate to their strengths and weaknesses from the very beginning has proved successful. The open and direct communication and the employees’ identification with sellxpert strengthen the “we feeling” and the motivation.

Fit for the pharma market of the future!
The perspectives that sellxpert offers its employees also go far beyond the commonplace. Exemplary of this is the Chamber of Industry and Commerce-certified training tool “Consultant for Management in Health Care” which optimally qualifies the employees for the changing requirements of this dynamic market. In the meantime, even pharmaceutical companies are using this training concept to provide their employees with adequate preparation for the healthcare market of tomorrow.

In 2009, sellxpert began with what was a unique pilot project “Patients Compliance”. The practice-oriented, Chamber of Industry and Commerce-certified training tool “Compliance Coach in Healthcare” qualifies employees with at least two years experience for the patient integration that politics is demanding of the market.

Exceed expectations!
This is one of the most important strategy points that sellxpert has used to convince its customers from the very beginning. Communicate intensively, respond flexibly, use potential optimally – these are the important steps with which the sales experts increase their customers’ market presence. To act in a manner that is absolutely trustworthy and committed is as taken for granted as maximum identification with the specified requirements. Constant dialogue between all involved parties achieves the greatest satisfaction on all levels. The healthcare service provider meets new potential with power and competence and implements it in a sustainable manner with its specialists, pharma consultants and pharma representatives.

Merge energies – always with foresight!
In cooperation with its competent partner network, sellxpert successfully implements sophisticated B-to-B concepts in the areas of OTC and chronic illness, and realises complete product launches.

The broad spectrum of marketing experts, advertising and PR agents, medical data collection specialists, CRM specialists and logistics companies is unique for the service sector of the healthcare industry and guarantees effective support at all levels.

Flector pain plaster – product launch for IBSA
The Swiss pharmaceuticals company IBSA has commissioned sellxpert as the sole service provider for the introduction of the product “Flector pain plaster” to the German market.

This expands the healthcare service provider’s portfolio to include an area that previously lay exclusively in the hands of the pharma industry. 

Alongside the convincing quality of the employees, the decisive factor in granting this assignment was the fact that IBSA has easy and friction-free access to the highly innovative and professional sellxpert network at every stage of the product launch. A high degree of flexibility is an enormous advantage, especially when introducing a product. First, the strategy for the launch campaign was jointly developed: Although “Flector” is an OTC product, it was decided that not only the pharmacist should be contacted as a Point of Sale; those responsible wanted – in contrast to most competitors – above all specialists, orthopaedists and sports doctors to endorse the product. In no time, sellxpert had recruited a Sales and Marketing Manager and an appropriate pharma representative as it was very important to involve the sales team in planning the activities in the market as early as possible. A team of 15 employees received intensive training and has been introducing the Flector pain plaster into Germany and Switzerland since 20.10.2008. It has been well received by both doctors and pharmacists.

“We should take new paths together!”
This is the essential message communicated by sellxpert. The healthcare service provider is convinced that the trust it enjoys with its customers and employees will continue to expand in the future through competence, power and passion. The company will also continue to increase the commercial excellence of its customers, together with its highly qualified and motivated employees, through innovative healthcare concepts and strategies.

Contact details:
Sybille Queißer
General Manager
sellxpert GmbH & Co. KG
T: +49 40 55 59 90 26
F: +49 40 55 59 90 25
E: s.queisser@sellxpert.de
sellxpert.de/go/Unternehmen